* interview quote 1

...the first interview I got after arriving in the US was with Maria LoConte in Boston. She is a long-standing designer whose work has won many awards and doesn't end with broadcast design. She does all kinds of projects from editing to directing, consulting or documentary filming and adds motion design to the productions if needed. She stated clearly that, if you merely stick to graphic design, it won't take you very far in the various new and interesting applications of motion design. If you are not curious and interested in all kinds of arts and culture - be it painting, sculpting, architecture, performances of all kinds, music, dance, and staging in general, it's not going to be enough food for your creative mind and won't take you anywhere up this ladder. She put her thoughts about this as follows: "...if you’re doing motion of any kind, if you’re incorporating multi-media - in other words music and voice-over and pictures and sound and so forth and you only study graphic design, you’ll never go and create anything that has any kind of lasting value or emotion. If you don’t create an emotional moment in stuff that you do, it’s going to be disposable. And I think that when I go back to the people who influenced me the most it’s maybe the people that'd made me feel something when I saw what they did and it’s why this particular commercial by Apple with the Balloons as a most recent example of that is to me stunningly beautiful and perfect..."
THANK YOU, Maria!